MOUNTAIN HOME, AR (April 20, 2018) – Today, Correct Craft’s brands Bass Cat and Yar-Craft announced a significant expansion plan that will increase their production capacity of boats by over 50%. The construction of the new facility will begin in May.
Since Correct Craft acquired Bass Cat and Yar-Craft in 2015 the company has experienced significant growth, more than 80% in sales. Demand for the Bass Cat and Yar-Craft product has now exceeded the capacity of the company’s long-time production facility in Mountain Home, Arkansas.
During the past three years, improved marketing, sales and new product have driven demand for the Bass Cat and Yar-Craft boats in excess of market growth. The new facility will allow Bass Cat and Yar-Craft to reduce its significant backlog and provide both dealers and retail customers the boats they desire.
Earlier this week, Correct Craft CEO Bill Yeargin joined Bass Cat and Yar-Craft President Rick Pierce for a groundbreaking ceremony to kick off the expansion project.
“I’m thrilled to see what the future holds for Bass Cat and Yar-Craft. The entire team has worked hard to get where we are today, and the expansion project will help our thrust into the future. Things here are extremely bright,” stated Bass Cat and Yar-Craft President, Rick Pierce.
Bill Yeargin, President and CEO of Correct Craft stated, “I could not be prouder of the initiatives Rick and his team have implemented the past three years to improve all aspects of Bass Cat and Yar-Craft. Those initiatives have resulted in a significant increase in demand for the company’s products.” Yeargin added, “Correct Craft is thrilled to make this additional investment in Bass Cat and Yar-Craft to allow their team to have the resources they need to expand the capacity to continue building the world’s best bass and walleye fishing boats!”
About Bass Cat: Bass Cat, owned by Correct Craft, manufactures the industry’s premier bass fishing boats from its headquarters in Mountain Home, Arkansas. Family operated since it’s founding in 1971, Bass Cat is the longest continuously operating tournament bass boat company in the United States. For more information visit www.basscat.com.
About Yar-Craft: Celebrating over 46 years of excellence in the marine industry, Yar-Craft (owned by Correct Craft) is the premier walleye fishing boat in the world known for excellent craftsmanship and customer service. For more information visit www.yarcraft.com.
About Correct Craft: Celebrating 93 years of excellence in the marine industry, Correct Craft is a Florida-based company with global operations. The Correct Craft family includes Nautique, Centurion, Supreme, Bass Cat, Yar-Craft, SeaArk, and Bryant boat companies, Pleasurecraft Engine Group, and Aktion Parks. For more information please visit www.correctcraft.com.